Where the programme stands after its first three cycles, and what the numbers mean.
In roughly nine months Open Ice has reached 60 or more campers, distributed more than $15,000 in equipment that families keep permanently, and received 50 or more applications for a limited number of spots.
Media coverage across CTV, CP24, TSN and local press is estimated at more than two million impressions. Every dollar of that attention is attached to partners whose support is what makes the ice time possible.
The demand side is the part worth reading twice. More families applied than there were spots. The constraint on this programme is funding, not interest.
Two organisations, one in the classroom and one at the rink, exploring a pathway that carries a student from a school assembly to a pair of skates.
Four days of ice and dryland, free lunch, and a full set of equipment for every camper.
The councillor for Beaches-East York did not watch from the stands on the first morning of March Break Camp. He put skates on.
